Vision for Union League Cafe
I have seen, again and again, how dynamic social media has the power to increase sales and to bring in new guests: I would like to contribute to Union League Cafe’s success by bringing to the table my passion and more than fourteen years of experience, to join the ULC’s media team in whatever role best enhances our dynamism.
2015 – Present
Reference: Alfonso Sotelo, chef / owner, (773) 387-9972
- Built and maintain the website on WordPress: https://5rabanitosdotcom.wordpress.com/
- Created and manage the Facebook and Instagram accounts: www.facebook.com/5rabanitos/ www.instagram.com/5rabanitos/
- Designed all menus since opening (currently on the 4th iteration): https://5rabanitosdotcom.wordpress.com/5-rabanitos-menu/
2016 – 2018
Reference: Casey Cora, media director for Chef Rick Bayless’ restaurants, (708) 320-9426
- Managed the Instagram and Facebook accounts.
- Maintained the restaurant’s WordPress website: http://www.rickbayless.com/restaurants/lena-brava/
- Filmed and edited a monthly menu change “teaser” video, for release across all social media. Example: https://www.youtube.com/watch?v=PDWfJzDVwwg
For five years, I managed the WordPress website and all social media at Xoco. In 2013, I helped the media director David Tamarkin migrate the RickBayless.com website to the WordPress publishing platform. I posted on Facebook and Instagram every day. Every month, I published a WordPress blog on the new seasonal menu at Xoco, including a slideshow of the new dishes.
- Maintained the restaurant’s WordPress website: http://i.imgur.com/vwLfbtI.png
- Created XOCO’s business page on Facebook and grew the account to 24900 likes: http://i.imgur.com/sMEiE14.png
- Posted monthly WordPress blog posts that combined my photos with a story about the new menu: “Hot Days, Cool Nights” http://www.rickbayless.com/xoco-hot-days-cool-nights/ “Real Deal Tacos Al Pastor” http://www.rickbayless.com/xocos-real-deal-tacos-al-pastor/ “Mexican Tradition, Midwestern Bounty” http://www.rickbayless.com/mexican-tradition-midwestern-bounty-at-xoco/
- Represented the restaurant in a video interview for Fast Casual Nation https://www.youtube.com/watch?v=Fd-yv4Aexj0 and a video testimonial for online ordering platform ChowNow https://www.youtube.com/watch?v=yRtLMo9tNpU